thesis: asian resume

asian stereotypes exploited

immigrants come to Canada with high hopes and expectations, but many of them leave after failing to adapt to Canadian society. many visible minority immigrants and their descendants experience direct and indirect discrimination in day-to-day social interactions.

my thesis project looks at two particular challenges that East Asian immigrants and their descendants face when they try to integrate into the workforce in Western society.


this is PART A of the project now you see me

departure point

ethnic names, resume perceptions, descriptive stereotypes

from academic research and the study of users' journey maps, the first major hurdle that ethnic applicants encounter during the job-seeking process is to be judged based on their names.

based on stories in the news, racial discrimination happens not only in human-to-human interactions but it has also penetrated in the advancement of machine learning and artificial intelligence and even becoming a form of technological racism

this part of the project tackles these issues whereby a typeface was developed which requires the viewer to perform the discriminative action - asian eye to read the content of the resume


learn to do the asian eye

keep doing asian eye and read the following

a copy of an actual resume

 

an actual resume for an IT consultant was created during the project. the resume flows similarly regular resume but certain fields which describe the applicant as a new immigrant or an East Asian descendants are highlighted and transformed into the new typeface to attract extra attention from hiring managers

you can view and download the resume here

try it yourself

click the screenshot or here, a link to the project website to generate your own resume in the typeface


process

the perspective

the goal of this first step was to figure out the best angle to obscure the letters that only a stretched vision field can see

the grid

the goal of this step was to create a grid system that all letters, numbers and symbols can fit into

the bone and meat

once the grids are drawn, the 3d forms are extracted and ready to be filled with colours


this project has been reported on by Nicholas Keung from Toronto Star on april 27, 2017

it was also part of Sean Hazell's Museum of Contemporary Work (v1.0) exhibition, details here


check out the tools page to understand where the project comes from